The Need for Digital Transformation
The Need for Digital Transformation: Embracing the Future The world is changing rapidly, and businesses need to change with it. Digital transformation is the process of using digital technologies to fundamentally change the way an organization operates and delivers value to its customers. It is not just about adopting new technologies, but about changing the…
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innosewa
How to choose the right E-commerce platform for your business
Consider These 6 Ecommerce Website Platforms The right e-commerce platform is the first step in creating and growing a successful online business. An e-commerce platform is a piece of software that enables you to run your online store as well as handle back-end tasks like inventory control, customer support, order fulfilment, and more. Since there…
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innosewa
The Complete Guide to Server Management, How to Setup a Server, and What You Need to Know
The Complete Guide to Server Management, How to Setup a Server, and What You Need to Know Introduction: Introduction to Server Management and Why it is Important Servers are the lifeblood of all business operations. They are where all your data is stored and processed. Without them, you would have no access to any of…
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innosewa
The most effective method to Use YouTube Ads to Grow Your Business
The most effective method to Use YouTube Ads to Grow Your Business Being an advertiser is a fascinating position. On the one hand, you’re expected to keep up with trends. When a new social media platform starts to take off, you’d better be there promoting your brand. Don’t misunderstand me; online media advertisements can do…
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innosewa
Difference Between Marketing and Branding
Difference Between Marketing and Branding Difference Between Marketing and Branding When you’re starting a business, there are so many buzzwords that it can be difficult to keep track of them all. And two concepts in particular have a tendency to be conflated: marketing and branding. So, what’s the distinction between marketing and branding? We’ll break…
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innosewa
Difference between Digitization, Digitalization, and Digital Transformation
Difference between Digitization, Digitalization, and Digital Transformation Digitization: Digitization refers to conversion of physical copy to digital copy. For instance, we scan a paper document and save it as a digital document (e.g., JPG, PNG, and PDF). In other words, digitization is about converting something non-digital document into a digital document. Computerized systems can then…
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Digital Marketing Strategy using Law of diffusion of Innovation
Digital Marketing Strategy using Law of diffusion of Innovation A business must have customers who will purchase their products or it will not survive for very long. It seems to make sense that web marketing and advertising should involve trying to get product information into as many minds as possible. Diffusion of Innovation model helps a business to…
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Top Reasons Why Your Business Needs a Website in 2021
“Why do I need a website, I already have a Facebook page & social media presence?” A lot of small business owners have this question in mind. Anyone who has been in digital marketing, social media or website design get this question a lot of times. And basically, why we used the term, “small business”…
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innosewa
How to get best out of google maps for business?
How to get best out of google maps for business? Are you a local business that serves customers at a physical address? Then you must snatch the golden opportunity to grab consumer attention with the ultimate local guide, on a mobile device including the iPhone and iPad as well as all Android device products. Searches…
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innosewa
Startup’s Post-Pandemic Survival depends on Technology Partner
Startup’s Post-Pandemic Survival depends on Technology Partner Technology will not be able to avoid the onset of a pandemic; nevertheless, it can assist in managing a crisis more effectively. We all know how badly COVID-19 has impacted our lives, both personal and professional. During this time of sheer uncertainty and constant fear, our willingness to…
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